Electronic revolution in smoking

New marketing good electronic cigarette is spread in high gear in Holland. This Chinese invention just began to work up the European market, and according to experts, Dutchmen, one of the most smoking European nation, organized the trade of electronic cigarettes faster than other, providing with cigarettes its own people and neighboring states.

Nicotine toy works by the following principle: ampoules with nicotine are placed into cigarette holder in the form of cigarette and during heating nicotine inhalation occurs. There is no tobacco smoke, no smell from electronic smoking, and the organism is not exposed to the intoxication from tars. In 2007 E Smoking company opened the first store of electronic smoking in Alkmaar. In the near future it is planned to establish branch offices in Germany and in England.

The marketing director of the company Mr. Jacobs says that the sales volume increase every week. 95% of sales are carried out online, cigarettes are sent not only all over Holland, but to Great Britain. Such cigarettes are three times cheaper than usual cigarettes. Tobacco prices are very high in England, so Englishmen have possibility to save their money.

E Smoking carries out aggressive marketing politics and soon it is planned to launch advertising campaign at Holland radio. As this product does not contain tobacco, no legislative restrictions are applied to it, and everybody can smoke electronic cigarette in train, office or in restaurant.

Electronic cigarette does not differ from nicotine plasters, chewing gum or other medical supplies, which are applied is the alternative to tobacco smoking. However, this preparation has not undergone pharmacological examinations in Holland, it is still unknown whether such cigarettes are dangerous or not.

In the Netherlands any kind of pharmaceutical has certificate and registration. Confrontation between followers of healthy way of life and followers of traditional Dutch liberalism goes on. It is expected that in the country, which decriminalized light drugs and legalized prostitution, the terminal decision of tobacco question will be based on pragmatism and common sense.

Cigarette Advertising Calendars

Smoking as a fashion

I can admit that smoking has been a very quiet stylish habit during of many years.
Process of smoking was sexy and amazing when somebody smoking in different places like: pubs, TV, park and so on.

I can say that this positivism was created by tobacco companies, with the help of their cigarette advertisings on TV, radio, billboards and so on.
I mean that the Cowboy looks very sexy when he rides a horse and smoke a cigarette for example.

According to the cigarette advertising, smoking appears to be modern and fashionable. Not some times ago, cigarette advertising was created to attract young smokers for thinking that smoking is cool.

This kind of publicity was implemented by lots of tobacco companies and was called: Joe Camel, Marlboro Man, Camel Cash, Marlboro Miles, etc.

Nowadays, tobacco companies don’t advertise their cigarette products as much as in the past.

In many countries, including France, Germany and so on smoking was banned in public places.

At the moment, tobacco companies are advertising their products with the help of the banners in their online cigarettes stores. Moreover, some of them use discounts for some cigarette brands.

Camel Advertising

Tobacco thrown from the finish. Congress of the United States against cigarette advertising in women's magazines.

American parliamentarians continue to fight smoking. Several dozen members of Congress require publishers Cosmopolitan, Vogue, Glamour and other popular magazines to stop print advertisements of tobacco, as well as smoking is a danger to the health of women and adolescents.

This week, a group of 41 deputies sent a letter to 11 publications, which is trying to convince them that publish tobacco advertising next to the articles on the health of women impossible farce. The greatest concern aroused Congressmen No Camel brand.

Nine cigarettes are in the new graceful bundle (Hct with black-colored sea waves or fuchsia) production R. J. Reynolds. They advertise specifically as women's cigarettes.

"We are extremely concerned that R. J. Reynolds, aggressively imposing this devastating product to young women, makes extensive use of leading women's magazines, including you, "says the message of parliamentarians, and transmitted to the press.

Representatives of R. J. Reynolds claimed in response that its new cigarettes that appear in magazines in the face of roses are intended solely for experienced adult smokers.

But organizations involved in the fight against smoking, are confident that the new company is going to cigarettes, on the other hand, attract non-smoking girls.

"More than a thousand customers tobacco companies are dying every day from diseases associated with smoking, of course, they know what to talk about when the documents for internal use Teenage called" potential smokers", which will come to replace them," the letter Congressmen.

Advertising Marlboro Cigarettes

Advertising in the United States

It should be noted that advertising in the United States have waited two major boom. The first refers to the 1920-m: lack of sales techniques, the movement to the touch with the dramatic increase in the production of goods and products whipped up competitors to increase advertising budgets.

What all this ended well-known. Overproduction of goods compared with the solvent demand advertising did not help, and this is the Great Depression.

The second period is also flourishing advertising account for the post-war decades of the twentieth century. Advertising 1920-x in America was largely traditional appearance, creative strength mainly scooped copy of the best European designs. Copying the King was an American advertising; it was responsible for the whole concept of Graphic Design USA.

While new products and all products come and arrived at the consumer market, advertising does not move from their seats and remained on the traditional songs, compiled from the title, illustrations, text, and a signature.

Echo style modernism or art-novo survived advertisements 1920-x; they dominated the natural and graceful shape. The advertising business does not know what to do with new ideas currents of European modernism.

Randall Lester, president of New York Art-director Club, warned overseas designers: "Art Director Responsibility is to be cautious and wise in the use of his extreme views. There are so many ways to solve the problem of fiction, but there are artists”.

Unlike previous decades, in which the Great Depression and the Second World War condoned thrift and rationing of consumption, Americans 1950-x experienced unprecedented purchasing boom. All of this is preparing the ground for strengthening the role of advertising in the sale.

Despite the shadow of the atomic destruction hanging over the consciousness of Americans, advertisers have continued to treat the public, products, which were more new, better and faster, creating a new "mass market". And the Americans feel to have the right to do so.

In seeking to lead a normal life, the American public watched closely in the future and the future seemed unclouded. At least, as it looked through the prism of television, magazines and advertising cigarettes.